“Warner Bros.’ move to exclusively release in the Blu-ray disc format is a
strategic decision focused on the long term and the most direct way to give
consumers what they want,” said Meyer. “The window of opportunity for high-
definition DVD could be missed if format confusion continues to linger. We
believe that exclusively distributing in Blu-ray will further the potential for
mass market success and ultimately benefit retailers, producers, and most
importantly, consumers.” – Barry Meyer(WB CEO)